A new batch of leaks has revealed that Nvidia is planning to lower the prices of its GeForce RTX 3090 and 3080 graphics cards. If true, these price cuts will come just before the company’s Lovelace GPU launches.
According to Benchlife (opens in new tab) and reported by VideoCardz (opens in new tab), the price cuts are reportedly set for sometime this week, though no word on an exact date. It will supposedly be affecting the following best graphics cards: 3090 Ti, 3090, 3080 Ti and 3080.
Benchlife’s leaked document reveals that the new MSRPs will place the RTX 3090 Ti for $1,499, the RTX 3090 for $1,299, the RTX 3080 Ti at $1,099, and the RTX 3080 for $799. There are no reports at this time on whether the other cheaper 3000 series graphics cards will also receive some price cut.
It seems these rumors have been backed up by several online retailers, who are already starting to post reduced prices. However, the price drops were inconsistent with the leaks. For example, Newegg is publishing new prices for all high-end cards except the RTX 3080. The EVGA direct US store is publishing all the new leaked MSRPs, but BestBuy is just decreeing the price drop for the 3090 You.
Analysis: Why Lower Prices Now?
It would make sense for Nvidia to lower the prices of its high-end Ampere stock, especially since Lovelace graphics cards are coming soon.
Many rumors are putting the RTX 4090 video card at a base clock of 2235MHz with a boost to 2520MHz (although it is possible that overclocking could increase this to 2750MHz). And combined with other leaked specs, it looks like this card could be up to twice as powerful as the RTX 3090.
With those kinds of impressive specs on the horizon, Nvidia would definitely be struggling to cut prices on its 3000 series as we can see how overpriced these cards are. Not to mention that thanks to the recent crypto mining declinethe tech giant is retrieving tons of stock that he needs to release to the incoming Lovelace.
Keep in mind that this is all conjecture based on unconfirmed leaks, so take it with a pinch of salt.